Rising home prices, declining affordability, and a persistent housing shortage are making traditional homeownership increasingly out of reach for many Americans. While not all renters aspire to buy a home, those who do face significant financial barriers, both within the real estate market, and in a broader financial context. Since the Great Financial Crisis, home prices have surged by 122% from mid-2011 to early 2023, far outpacing wage growth and inflation. At the same time, mortgage rates have more than doubled since early 2022, further straining affordability. With the median sales price for existing homes remaining near record highs and inventory levels tight, prospective buyers are finding fewer opportunities to enter the housing market. These challenges are reinforcing strong demand for multifamily real estate, as renting remains the more economically viable option for a growing segment of the population.
Shifting demographics are reshaping multifamily real estate demand, with younger generations delaying homeownership and many baby boomers opting for flexible rental living. As high home prices and elevated mortgage rates continue to limit affordability, demand for quality rental housing remains strong. These trends present clear opportunities for investors and developers to grow their multifamily real estate portfolios and stay ahead in an evolving market.